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Video resource: Do bonuses work as an incentive for better performance?

Jim Riley

10th February 2012

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A timely short video here from the BBC looks at the way that a simple activity-related bonus improves productivity in a small drilling business. Employees and management seem happy at D-Drill. But, can the use of much larger-scale bonuses in financial services be justified in the same way? A great starting point for discussion with students…

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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