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Video Case Study - Product Life Cycle of the Standard Light Bulb

Jim Riley

12th January 2009

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Here’s a great case study to use as part of teaching the product life cycle. Supermarkets are phasing out sales of the standard 100w light bulb as consumers increasingly switch to energy-efficient lighting. The 2-minute video contains some great shots of flow production back in the 1960’s too - the same production techniques are still in use today (based on my visit to a light bulb factory a few years ago).

Download student worksheet including video link

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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