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Video case study - Betterware proves resilient to the recession (again!)

Jim Riley

20th December 2008

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The business news is full of reports on firm’s that are suffering (or worse) during the credit crunch. But as we’ve reported a few times recently (e.g. Poundland), there are many firms that positively thrive when consumers are minded to look for discounted or bargain products. A great example is Betterware - and this short video explains how Betterware has prospered through recessions several times before!

Download student worksheet (pdf) and video link

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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