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Nissan Goes for it In China

Jim Riley

20th September 2010

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A great example of capacity management and emerging markets in one story here. According to Reuters, Nissan plans to double its capacity in China to 1.2 million units by 2012, as it aims for a 10 percent share of the world’s biggest auto market. The structure of Nissan’s investment in China is worth students noting down. It is a joint venture with Renault and a Chinese car manufacturer.

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.