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Motivating the 80%

Jim Riley

18th March 2008

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The 80/20 principle is often used to refer to the fact that 20% of staff contribute to 80% of the output of an organisation. In terms of motivating the 80%, I wondered how successful this tool might be.

The Holy Grail of any business is increasing productivity, and this usually means getting the best out of the human capital available.

As a fun exercise, watch the video clip and discuss the implications in the context of Herzberg’s well known two factor theory in relation to hygeine or motivator factors.

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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