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Market Shares and Chocolate - a Cool IWB Resource

Jim Riley

20th January 2010

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And then there were three… Well, four if you include little Ferrero. Now that Cadbury has been consumed by Kraft, there are loads of great resources out there to sustain business lessons over the next year or so. And here is a cracker from the Guardian which would work a treat on the IWB. An interactive guide to revenues and market share by confectionery group AND brand. Some great potential here for IWB-based quizzes and for some follow-up calculations comparing and contrasting the revenues and market shares of particular brands.

Launch interactice guide to chocolate revenues and market shares

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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