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Leadership Styles - Lead Like a Swan

Jim Riley

11th November 2012

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Which leadership style works best in a business faced with competing in fast-changing, unpredictable environment? Should a leader display assertive, aggressive tendencies? Or is a calmer approach more effective?This short insight from HBR suggests that a leader should appear swan-like; quiet, serene, calm in order to be most effective.


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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.