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Blog

Gas and Cowboys Dont Mix - A Wind of Change in Advertising?

Jim Riley

12th October 2009

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How to make a simple, but important consumer point effectively. Easy - fill a TV advert with farting cowboys…

An inspired piece of advertising, or a cheap trick that is unsuitable for day-time female viewers (the target audience)? You choose. Personally, I think its a piece of advertising genius…

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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