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Business strategy video - two interviews with CEO of Virgin Atlantic

Jim Riley

26th May 2009

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Two video clips make ideal stimulus material for a business strategy lesson…

First up, a super video clip of a radio interview with the CEO of Virgin Atlantic, which has surprisingly announced improved profits (in stark contrast to the recent losses announced by arch-rival British Airways).

A video of a radio interview?? Yes - this one is shot inside the studios of the Today programme on Radio 4 - a great insight into how they run the show!

View video of interview with CEO of Virgin Atlantic

As an alternative, the Virgin Atlantic then hopped over to BBC TV for a traditional studio interview. Some similar questions asked, but great material all the same:



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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.

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