It covers a broad range of activities, including:

• Answering customer questions and providing support.
• Resolving customer complaints and issues.
• Providing information about products and services.
• Facilitating sales transactions and handling returns or exchanges.
• Gathering feedback and using it to improve products and services.

Effective customer service is essential for businesses to build and maintain strong relationships with their customers, increase customer satisfaction and loyalty, and ultimately drive business growth. It can be delivered through a variety of channels, including in-person, over the phone, through email, or via social media.

The ways in which a business meets the needs and wants of its customers.