Kelloggs Crunchy Nut Cornflakes - Examples of TV Advertising

image

This summer’s AQA GCSE (3132) case study focuses on Kelloggs, with a significant section on market segmentation and advertising.  A Kelloggs brand which has developed a reputation for successful TV advertising is Crunchy Nut Cornflakes.  Take a look at two great examples of these ads in action!

Two examples of Crunchy Nut adverts.

The advert above was the first TV ad for the brand, back in 1982.

Compare that with the classic Crunch Nut ad below, from 2007.

Job board

Teacher of Economics and Business Studies

d'Overbroeck's, Summertown, North Oxford

Join the tutor2u community

With a tutor2u account you can access extra features to support your teaching & learning.

Subscribe to the daily digest

Curate your own content

Track your training schedule

Manage your resource library

Receive job alerts

Join the community

Already joined? Sign in now ›

More From the Digital Store

Exam-style and exam-standard unit assessment for section 3.4 of AQA A Level Business.

£15.00 (+VAT)

AQA A Level Business Unit Assessment (Unit 3.4)

Michael McDonald (Mac) wants increase revenue. Should he increase his advertising or launch a new type of burger, the Magic Mac. He has decided to use a decision tree to...

£5.00 (+VAT)

Big Macs Decision

Topic-by-topic coverage of the Year 2 specification for Edexcel A Level Business. Perfect for student notes and as a textbook replacement.

£100.00 (+VAT)

Edexcel A Level Business (Year 2) Course Companion

Recruitment

Advertise your vacancies with tutor2u

Much cheaper & more effective than TES or the Guardian. Reach the audience you really want to apply for your teaching vacancy by posting directly to our website and related social media audiences.

Find our more ›

Advertise your teaching jobs with tutor2u