Free-range egg market comes to the boil

There is a cracking article in this week's Economist about the changing demand and supply in the market for the 100 billion eggs produced by British hens over the last decade.

The plots hatched by animal rights campaigners to publicise the conditions of battery farmed hens have led to a big change in consumer demand, away from the cheapest eggs from caged birds towards the more humane production from free-range chickens

As a result farmers have scrambled out of one market and into the other, particularly as free-range are more profitable.

But sales of organic eggs are static; presumably paying a bit more for free-range is enough to clear our consciences, and we are not prepared to shell out almost twice as much for organic?