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In the News

Ansoff Would be Proud: Burger King Expands into Hot Dogs

Jim Riley

12th February 2016

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In what is being described as the most significant new product introduction for Burger King in years, the fast food outlet is adding hot dogs to the menu.

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Jim Riley

Jim co-founded tutor2u alongside his twin brother Geoff! Jim is a well-known Business writer and presenter as well as being one of the UK's leading educational technology entrepreneurs.