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Division of domestic labour

Friday, January 21, 2011
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There was an excellent programme on BBC2 last night (Thursday) called ‘Who does what?’in which couples have their household activity analysed to find out who really does what.  It will be available on BBCiplayer until 10th February, so do try and watch.

A fun starter activity on the subject is to look at 3 adverts for the same cleaning product, spanning the last 50 or 60 years.

(I chose Flash from the 1960s, 1980s, and 1990s) and discus any continuities or changes in the division of domestic labour.  As a plenary you can then ask students to act out their own advert for a cleaning product reflecting their own ideas about the current division of domestic labour. 

Flash advert 1960s
Flash advert 1980s
Flash advert 1990s


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