Nudge nudge wink wink ...
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Richard Thaler and Cass Sunstein’s book is now out in paperback and Amazon is listing it at £5.99 which makes it a good value purchase for a school or departmental library. I freely admit to buying it last year and getting two chapters through it before moving on - the prose is rather tortuous in places and I prefer Dan Ariely’s Predictably Irrational and also Pete Lunn’s 2008 book - Basic Instincts: Human Nature and the New Economics
Anyway there is an interview with Thaler in the Independent which might be of interest to those who are thinking of making a purchase.
“...In the experiment, half the moviegoers received a big bucket of popcorn and half received a medium-sized bucket. On average, recipients of the big bucket ate about 53 per cent more popcorn ... Wansink asked the recipients ... whether they might have eaten more because of the size of their bucket. Most denied the possibility, saying, ‘Things like that don’t trick me.’ But they were wrong.”
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