Economics Teacher National Conference 2012

tutor2u A Level Economics Blog

Tracker Pixel for Entry

Macroeconomics revision - measuring Consumer Confidence

Wednesday, May 04, 2011
Print Tweet This!Save to Favorites
Recommend on Google+

For students preparing for macroeconomics exams, there is a useful analysis of consumer confidence on the BBC website this morning. Following the GDP figures released by the ONS last month, and the corresponding Nationwide Consumer Confidence figures for March, there is an assessment of the Nationwide index and the importance of expectations of employment and wages in the eyes of Robert Gardner, Nationwide’s Chief Economist.

This is contrasted with the view of Keynes who said that the influence of irrational spontaneous decisions is probably greater than the more considered decision-making of rational man: “Most, probably, of our decisions to do something positive, the full consequences of which will be drawn out over many days to come, can only be taken as the result of animal spirits - a spontaneous urge to action rather than inaction, and not as the outcome of a weighted average of quantitative benefits multiplied by quantitative probabilities.”

Dr Sue Eccles, a consumer behaviour expert at Bournemouth University, adds that social influences such as what is happening to the people closest to you also affect your outlook. She also believes that people are becoming naturally more sceptical, and less likely to be affected by the feel-good factor of events like the Royal Wedding or the Olympics, with a greater propensity to question the spending associated with them rather than be caught up in the optimism. Perhaps she wasn’t in a supermarket last Thursday – certainly all the supermarkets around me experienced a pre-Christmas spending spree on the eve of the Royal Wedding, with shelves being cleared out by desperate consumption – in spite of the fact that most of them would be open every day over the long weekend!


blog comments powered by Disqus

Economics Revision Workshops for AS & A2 Economics with tutor2u
ECONOMICS TEACHER RESOURCE NEWSLETTER

Join over 6,000 other Economics Teachers in the UK and around the world who receive the tutor2u regular Economics Resource Email Newsletter. Get special offers, first news of latest resources, teaching ideas, conferences and workshops + loads of great ideas for teaching economics from our blog authors.

*  Your Email Address:
*  Preferred Format:
    AS/A2 Economics Board:
    GCSE Economics Board:
*  Country:
    Full Name:
    Job / Position:
    Postcode:
    School / College:
    Town / City:
*  Enter the security code shown:

Blog RSS feed Blog RSS Feed
Economics Teacher National Conference 2012

AS/A2 Econ Revision Notes AS/A2 Econ Revision Notes 


Login to the tutor2u Moodle VLE

Latest entries

Categories