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A seasonal introduction to Consumption, Government Spending and Aggregate Demand.

Wednesday, December 22, 2010
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In the New Year, students and teachers will be turning their thoughts to Aggregate Demand and its determinants. Two short BBC news clips consider the impact of two factors, Consumption and Government Spending on Aggregate Demand.

A short seasonal BBC video highlights the impact of the recent weather on Consumer behaviour in terms of delayed spending, with the impact of consumer confidence and changes in VAT on possible levels of Aggregate Demand in early 2011.

The weather has brought in an exogenous shock to the UK economy. The current cold snap has dented the revenues, profits and reputation of the transport sector as the long queues of miserable would be travellers are broadcast across Europe. Students could consider which sectors of the economy have actually seen increases in sales and revenue, they won’t be surprised to read here  that hauliers and on-line retailers have been unable to satisfy demands for their services.

On the other hand another element of Aggregate Demand is Government Spending, and figures released for November 2010 show that State borrowing had risen c.34%. The headline figure about Record UK borrowing could also trigger off a discussion about the differences between current and constant prices.

It might be pertinent to ask pupils where they would expect GDP to be at the end of May 2011. Paul Fisher a member of the The Bank of England’s MPC in an interview  with The Daily Telegraph, infers that the UK economy could contract in 2011, he implies that the risk of deflation has “diminished”, but considers the biggest risks to the UK are now external shocks like a fresh crisis in the sovereign debt markets, a spike in commodity prices or a collapse in US growth,

 


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