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Video case study - substitute goods benefiting from the recession

Monday, February 01, 2010
by Jim Riley

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A cracking little video from BBC Look North featured some typically gritty Northern characters, some low-priced rabbits and a chimney sweep - the perfect combination for a business studies resource.  The video is particularly useful as a way of illustrating how the recession encouraged consumers to switch their demand to substitute goods that offered better value for money.  Personally, I prefer stewing steak to rabbit anyday, but I’m a convert to the idea of repairing products rather than simply disposing of them and buying new…

Download student worksheet (pdf) and video link

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