Sony cuts the PS3 price to extend its life cycle

Rising to the top of the milk [22 May 2012]
Revision Presentation - Marketing Mix: Introduction to Pricing [17 May 2012]
Vodafone and Cable and Wireless Worldwide [25 Apr 2012]
Flaws in Tesco’s strategy [24 Apr 2012]
Strategy - How Nokia was overtaken by Apple and Samsung [17 Apr 2012]
Sony - Hirai’s Turnaround Strategy - in Video Clips [13 Apr 2012]
Organisational culture, strategy and performance in fewer than 1000 words [9 Apr 2012]
Sony - All Change at the Top with a new CEO [12 Mar 2012]
VW targets growth markets [26 Feb 2012]
Barriers to entry for business expansion to Brazil [23 Feb 2012]
Glenstrata - Glencore proposes merger with Xstrata [3 Feb 2012]
Success for the Daily Mail’s online strategy [30 Jan 2012]
Leadership - Tough decisions to turn Starbucks around [29 Jan 2012]
What’s gone wrong for Kodak? [19 Jan 2012]
International operations decisions - Adidas trainers for $1? [26 Nov 2011]
Cut price cup cake deal goes wrong…... [22 Nov 2011]
Virtual shopping - Tesco in South Korea [6 Oct 2011]
Selling Bread - Classic Adverts [6 Oct 2011]
Waitrose Strategy Essay [13 Sep 2011]
Olaf takes the knife to management hierarchy [5 Sep 2011]
How can Tesco’s be “Unscalable?”-First lesson/research task into companies in different markets [31 Aug 2011]
ResearchBuster: New Leaders and Strategic Change [16 Jun 2011]
An end to outsourcing? [18 May 2011]
Howard Schultz - A Changed Starbucks. A Changed C.E.O [13 Mar 2011]
Revision games - Marketing Basics (True / False) [16 Feb 2011]
Michael Porter - Shared Value and the Limitations of CSR [15 Feb 2011]
What strategy should HMV employ next? [6 Jan 2011]
Q&A - Distinguish between price and cost [2 Jan 2011]
Q&A - Should a business use a “loss leader” as part of its pricing tactics? [31 Dec 2010]
Dominos Pizza - Growth & Strategy (Part 1) - Driving Competitive Advantage [26 Nov 2010]
Segmentation & Pricing - the Ice-Cream Price Pyramid [17 Nov 2010]
Cash flow Clue-doh! The Mystery is Revealed… [2 Nov 2010]
Leadership in action - A Day in the Life of Willie Walsh [25 Oct 2010]
Making the FT Brand Sweat! [19 Oct 2010]
Rationalising & Redeployment at Alliance Boots [9 Oct 2010]
Strategy in Action: “Buying Growth is Not a Strategy” [20 Sep 2010]
Pricing Strategy - Mobile Data Networks [14 Sep 2010]
Can new leadership revive Nokia’s fortunes [12 Sep 2010]
Can small firms shrug off their recession trauma? [2 Sep 2010]
Strategy in action - Mitchell & Butlers stays focused [9 Aug 2010]
Essential business reading for the summer! [5 Aug 2010]
The technological wave in television - who will win the 3D battle? [30 Jul 2010]
Lessons from the business model of King & Allen [13 Jul 2010]
Sony’s Product Development Timeline [13 Jul 2010]
Rising industrial unrest in China [29 Jun 2010]
BUSS4 - Recession Strategy Lessons from Four Female Entrepreneurs [6 Jun 2010]
Strategy in Action - the Return of External Growth [28 May 2010]
Strategy Case Study - Asda Nets Netto [28 May 2010]
Strategy Case Study - Vauxhall/Opel restructuring [24 May 2010]
Book wars! [5 May 2010]
Unilever in the recession - the CEO on strategy [25 Mar 2010]
Strategy in a recession - Don’t Panic Mr Mainwaring! [25 Feb 2010]
Strategies for the Recession - Insights from Six Restaurant Group CEOs [19 Feb 2010]
Strategic reaction to the UK recession - notes and observations [9 Feb 2010]
Taking Demand-based Pricing To Extremes [8 Feb 2010]
Companies that thrived in the UK recession - theme activity [1 Feb 2010]
Video case study - substitute goods benefiting from the recession [1 Feb 2010]
What business students can learn from how businesses have handled the recession [1 Feb 2010]
Teaching strategy - Starbucks revisited [24 Jan 2010]
Product, pricing and profitability in a changing market [20 Jan 2010]
Revision Presentation - Revenues and Demand [30 Dec 2009]
Q&A - When is it appropriate for a firm to use penetration pricing? [21 Dec 2009]
Q&A - Explain price skimming [21 Dec 2009]
Q&A - What is the difference between pricing strategies & tactics? [21 Dec 2009]
Q&A - Explain what is meant by price positioning [21 Dec 2009]
Q&A - What factors should a business consider when setting its prices? [19 Dec 2009]
Q&A - How does pricing link to the objectives of a business? [19 Dec 2009]
Q&A - What is price and why is it so important in the marketing mix? [19 Dec 2009]
Could the ‘Yes and…’ game help prepare for case study exams? [17 Dec 2009]
Breakfast for $1 tests price elasticity of demand [12 Dec 2009]
A tale of two bakers [16 Nov 2009]
Emerging markets drive demand for oil [16 Nov 2009]
Beating the import threat - luxury furniture [16 Nov 2009]
Brompton Bicycles - Guardian Profile [9 Nov 2009]
Santa goes back to basics in attempt to reduce the cost of Christmas [29 Oct 2009]
Q&A - How are businesses affected by unemployment? [27 Oct 2009]
Michael Porter - Two Minutes on “What is Strategy”? [16 Oct 2009]
Pricing strategies and tactics under investigation [15 Oct 2009]
Dyson launches a new premium product [14 Oct 2009]
Ukraine 1 England 0 - A match to remember? [12 Oct 2009]
Napster - Trying to compete, or getting desperate? [9 Oct 2009]
V-Water - from start up to exit [4 Oct 2009]
Strictly and X-Factor Drive Demand for Pizza [1 Oct 2009]
The lights go out for the nightclub market [26 Sep 2009]
Todd Stitzer’s Strategic Test [14 Sep 2009]
Analysing the Market - Download Tim Richards CEO Presentation [2 Sep 2009]
WD-40 to diversify into…whatever customers want them to [1 Sep 2009]
More trouble in the skies [27 Aug 2009]
Sainsbury’s and Diageo pitch in to battle [17 Aug 2009]
Own label brands profit from the recession [4 Aug 2009]
Demand and supply in action - tea prices surge [4 Aug 2009]
The Death of Newspapers - to be replaced by Nichepapers? [2 Aug 2009]
Instore Takes a Pounding [6 Jul 2009]
Swimsuit malfunction - a failure of quality or just the wrong size? [2 Jul 2009]
U2 on Tour - Investment appraisal and capacity utilisation rolled into one! [2 Jul 2009]
Q&A - Outline the main costs and benefits of inflation [1 Jul 2009]
Q&A - Explain the causes of inflation [1 Jul 2009]
Q&A - What is inflation and how is it measured? [1 Jul 2009]
Marketing Objectives in Action [1 Jul 2009]
Q&A - Explain the role of corporate objectives in business strategy [1 Jul 2009]