Smartphones ARE taking over the world

Whilst chatting in the pub last week with a friend who works as a plumber, he mentioned a new app he had on his iphone, which I would never have thought of before - a spirit level. This got us talking and thinking about products that you no longer have to buy if you have the right smartphone app. When I put the idea to my classes as a starter activity we came up with 50 products, which are listed below.

The real implications of this obviously are for the manufacturers of those products - how can they compete and still manage to sell their wares? What USPs can they find?

The list…

1. Address book
2. Air horn
3. Alarm clock
4. Argos catalogue
5. Barcode reader
6. Board games
7. Books
8. Calculator
9. Calendar
10. Camera
11. Car key
12. CD player
13. CD / DVD rack
14. Compass
15. Computer
16. Diary
17. Dictionary
18. Dog whistle
19. DVD player
20. Games console
21. GPS / Sat. Nav.
22. Landline phone
23. Loyalty cards
24. Magnifying glass
25. Map
26. Metronome
27. Mirror
28. Mp3/4 player
29. Musical instruments
30. Newspapers / magazines
31. Notepad / paper
32. Pedometer
33. Pen
34. Photo album
35. Puzzles
36. Radio
37. Recipe books
38. Remote control
39. Scales
40. Spirit level
41. Stopwatch
42. Thermometer
43. Thesaurus
44. Torch
45. Translator
46. TV
47. Video camera
48. Voice recorder / dictaphone
49. Watch
50. Webcam

I’m sure you can think of plenty more

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