A Price War in the Skies

Revision Presentation - Marketing Mix: Introduction to Pricing [17 May 2012]
CSR - Ethics and Pay Day Loans [14 Apr 2012]
Cut price cup cake deal goes wrong…... [22 Nov 2011]
Shoppers switch stores as income patterns change [11 Oct 2011]
An end to outsourcing? [18 May 2011]
The Profit Margin Bloodbath of UK Recession [6 Mar 2011]
Revision games - Marketing Basics (True / False) [16 Feb 2011]
Q&A - Distinguish between price and cost [2 Jan 2011]
Q&A - Should a business use a “loss leader” as part of its pricing tactics? [31 Dec 2010]
Will a price war and snow finally kill off JJB Sports? [3 Dec 2010]
Segmentation & Pricing - the Ice-Cream Price Pyramid [17 Nov 2010]
Cash flow Clue-doh! The Mystery is Revealed… [2 Nov 2010]
Making the FT Brand Sweat! [19 Oct 2010]
Pricing Strategy - Mobile Data Networks [14 Sep 2010]
Lost in translation - demand from public sector to dry up? [4 Aug 2010]
Lessons from the business model of King & Allen [13 Jul 2010]
Supermarkets set for a new price war? [13 Jun 2010]
Recession Strategy - For Airlines it is all about Unit Costs [2 Jun 2010]
BUSS4 and British Airways - a marriage made in heaven [1 Mar 2010]
Taking Demand-based Pricing To Extremes [8 Feb 2010]
Video case study - substitute goods benefiting from the recession [1 Feb 2010]
What business students can learn from how businesses have handled the recession [1 Feb 2010]
Product, pricing and profitability in a changing market [20 Jan 2010]
Revision Presentation - Revenues and Demand [30 Dec 2009]
Video case study - competition drives down prices in India [28 Dec 2009]
Q&A - When is it appropriate for a firm to use penetration pricing? [21 Dec 2009]
Q&A - Explain price skimming [21 Dec 2009]
Q&A - What is the difference between pricing strategies & tactics? [21 Dec 2009]
Q&A - Explain what is meant by price positioning [21 Dec 2009]
Q&A - What factors should a business consider when setting its prices? [19 Dec 2009]
Q&A - How does pricing link to the objectives of a business? [19 Dec 2009]
Q&A - What is price and why is it so important in the marketing mix? [19 Dec 2009]
A tale of two bakers [16 Nov 2009]
Emerging markets drive demand for oil [16 Nov 2009]
Santa goes back to basics in attempt to reduce the cost of Christmas [29 Oct 2009]
Q&A - How are businesses affected by unemployment? [27 Oct 2009]
Pricing strategies and tactics under investigation [15 Oct 2009]
Dyson launches a new premium product [14 Oct 2009]
Ukraine 1 England 0 - A match to remember? [12 Oct 2009]
Napster - Trying to compete, or getting desperate? [9 Oct 2009]
V-Water - from start up to exit [4 Oct 2009]
The lights go out for the nightclub market [26 Sep 2009]
Sony cuts the PS3 price to extend its life cycle [30 Aug 2009]
More trouble in the skies [27 Aug 2009]
Sainsbury’s and Diageo pitch in to battle [17 Aug 2009]
Own label brands profit from the recession [4 Aug 2009]
Demand and supply in action - tea prices surge [4 Aug 2009]
The Death of Newspapers - to be replaced by Nichepapers? [2 Aug 2009]
Instore Takes a Pounding [6 Jul 2009]
Spare capacity prompts a fall in business investment [4 Jul 2009]
Swimsuit malfunction - a failure of quality or just the wrong size? [2 Jul 2009]
U2 on Tour - Investment appraisal and capacity utilisation rolled into one! [2 Jul 2009]
Q&A - Outline the main costs and benefits of inflation [1 Jul 2009]
Q&A - Explain the causes of inflation [1 Jul 2009]
Q&A - What is inflation and how is it measured? [1 Jul 2009]
East Coast Rail Line is Nationalised [1 Jul 2009]
Recession Bites - new food shopping habits [29 Jun 2009]
Budget Hotel Chain Now Feeling the Squeeze [17 Jun 2009]
Milk co-operative turns sour [4 Jun 2009]
How to improve a profit margin through a hidden price increase - the Snickers way [4 Jun 2009]
Business strategy video - two interviews with CEO of Virgin Atlantic [26 May 2009]
Video case study - football shirt sponsorship under pressure [25 May 2009]
BA posts a record loss [22 May 2009]
Video case study - the effect of deflation on businesses [19 May 2009]
Motivating employees - the end of the mobile phone sales shark? [17 May 2009]
AQA AS Business Unit 1 - Possible Evaluation Questions [17 May 2009]
A booming rental market – for car parking spaces [12 May 2009]
Q&A - What is the link between product differentiation and a USP? [1 May 2009]
Q&A - How do changes in commodity prices affect businesses? [1 May 2009]
Q&A - What are commodities and how are their prices determined? [1 May 2009]
Q&A - What is market supply [1 May 2009]
Q&A - What is market demand? [1 May 2009]
Q&A - What are the implications for UK businesses if the pound strengthens? [1 May 2009]
Q&A - What causes an exchange rate to change? [1 May 2009]
Q&A - What is an exchange rate? [1 May 2009]
Q&A - How are businesses affected by changes in interest rates? [1 May 2009]
Q&A - What goes into the “marketing mix”? [1 May 2009]
Trading down - business class feels the pinch [17 Apr 2009]
How can the same product be cheaper to buy new than second-hand? [16 Apr 2009]
OCR 2880 (ACE) - Charging for Cargo [12 Apr 2009]
Demand and supply in action - oil [11 Apr 2009]
Viability of wind farms poses a “sources of finance” challenge [9 Apr 2009]
Price war looms for music downloads [8 Apr 2009]
Are we motoring towards electric avenue? [5 Apr 2009]
Video case study - biofuel farmers feel the pressure [4 Apr 2009]
Customer Service and Capacity Utilsation: Stenna Line versus Ryanair [3 Apr 2009]
The never-ending sales promotion proves a winner [28 Mar 2009]
Flight to value at Waitrose [15 Mar 2009]
Hotels feel the squeeze from low capacity utilisation and pricing [9 Mar 2009]
CelebAir - Price Elasticity of Demand Exercise [7 Mar 2009]
Revision Quiz - Price Elasticity of Demand [7 Mar 2009]
If you’ve got it, flaunt it! [4 Mar 2009]
Q&A - What are variable costs? [1 Mar 2009]
Q&A - Why do start-ups find it difficult to estimate revenues? [1 Mar 2009]
Q&A - What factors affect the demand for a product? [1 Mar 2009]
Q&A - What is demand? [1 Mar 2009]
Q&A - What is revenue? [1 Mar 2009]
Q&A - What is meant by adding value [1 Mar 2009]
A new pricing tactic - pay what you think it is worth [16 Feb 2009]
Price war on the way - with chocolate as the winner [13 Feb 2009]