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Poundland Investigated Channel 4 Dispatches
This edition of Channel 4's Dispatches programme looks like it will be well worth a watch - and even better, recording. Could be packed full with business studies discussion and learning opportunities.
Monday 17 September 2012 at 8pm is the screening date/time for this programme which investigates the business of booming discount retailer Dispatches.
As other High Street retailers struggle for survival, discount leader Poundland is booming.
With a new store opening on average every five days, its pre-tax profits are up an astonishing 50% in a year.
In the Dispatches investigation , Harry Wallop asks how Poundland sells so cheaply, yet makes so much money.
He reveals the clever business tactics, marketing techniques and price comparisons used to appeal to Poundland's shoppers, and asks if consumers are getting all they had bargained for.
The edition will be available from 4oD once it has aired.
3 Businesses That Have Thrived during the Economic Downturn [13 May 2013]
The Chinese Suppliers Who Make Discount Retailing Possible in the UK [23 Mar 2013]
ResearchBuster: Organic Growth [7 Jun 2011]
Discounters move into UK shopping malls [19 Apr 2011]
High street trends - pop-up shops and Poundland niche [28 Nov 2009]
Instore Takes a Pounding [6 Jul 2009]
Fixed-price retailing takes off in the UK [4 Jan 2009]
Video case study - Betterware proves resilient to the recession (again!) [20 Dec 2008]
A tale of two retailers with contrasting fortunes in the slump [19 Dec 2008]
Video case study - Poundland [23 Oct 2008]
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Try some of these superb starter activities for Business Studies:
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