Outsourcing illustrated in 30 seconds - Xerox and Marriot Hotels
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Sometmes a short tv ad helps make a point that textbooks never can. Take this lovely example of an ad which promotes the business process outsourcing offered by Xerox. Marriot Hotels have outsourced some of the administation activities to Xerox, so that hotel staff can focus on core activities such as customer service. The ad considers what might happen if those hotel staff might be asked to return to the back office and start raising invoices again. Love it..
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