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Motivation in action - the stairs theory

Monday, October 12, 2009
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How does a business motivate its staff to focus on the activities that are most effective?  The trick is understanding the nature of human behaviour.  Make something fun - and more people will do it more of the time….

Take this simple, but fascinating experiment carried out in the entrance to a subway station in Sweden. How do you motivate people to climb stairs rather than take the escalator?

 


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