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Kate & Wills - A Short-term boost to demand

Saturday, April 09, 2011
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You might be like me - totally disinterested in the Royal Wedding on 29 April 2011 and almost certain NOT to buy any wedding souvenirs, memorabilia and associated tat.  However, there are still plenty of people who will be happy to dip into their disposable income to join the celebrations.  As this video explains, the wedding is estimated to boost UK retail sales by around £600m, with a range of different retailers and tourism enterprises well placed to benefit…

How significant is the £600m retail boost?  In the big scheme of things - not very. However it will be a welcome increase for hard-pressed retailers who are starting to feel the heat in the retail recession of 2011.


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