End of the road for Pizza Hut
One of the best-recognised high street brands is to disappear from the UK as Pizza Hut changes its name to…
...Pasta Hut!
Yes - that’s right! Pizza Hut’s UK business has announced that it is changing its name to Pasta Hut. As part of the rebranding, Pasta Hut will spend £100m over the next six years to revamp its more than 700-strong UK chain, extend the number of outlets and launch a new, expanded menu. Alasdair Murdoch, chief executive, explained that the new name aims to better reflect the nutritional changes to its menu (although pizza will stay on the menu).
“We’re doing it to try to attract customers who probably haven’t been for a few years,” he said, adding that the focus would be on customers looking for value for money.
Pizza Hut has also focused on its online ordering, home delivery business in recent years, with some success. Online sales account for nearly 20 per cent of the group’s total delivery sales.
BUSINESS TEACHER RESOURCE NEWSLETTER
Get first news of business teaching resources, ideas and other materials from tutor2u. Over 5,000 business teachers from the UK and around the world receive our regular teacher email newsletters. Sign up for free here!
Posts in: General Business Studies Teaching
internet access at school
Business Studies Blog - Email Notifications
Posts in: GCSE Business
Edexcel GCSE Business Studies - New Specification (2BS01 (full course) 3BS01 (short course))
Interview Help
Posts in: AS/A2 Business
Asda ovetake M&S;
Second Life
Ways to teach AQA AS market research
Enterprise Trading Game
A2 Business Studies
Unit 3 and Unit 4 AQA Business
Two Ronnies
Posts in: BTEC First in Business
Anybody have Unit 10 resources
Posts in: BTEC National in Business
Can anybody help me please??
Unit 18 Managing a Business Event: Advice needed
Are BTEC Nationals at the end of the Product Life Cycle?
