CSR - Unilever’s Sustainable Living Plan
Friday, March 11, 2011
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Unilever, one of the world’s biggest consumer multinationals, took a major change in strategic direction in November 2010 with the launch of its Sustainable Living Plan. The change was certainly of similar significance to M&S’s Plan A and the Co-op Group’s “Join the Revolution” which we’ve featured already here on the Business Studies blog. Here are some supporting resources which colleagues and students may find helpful if they decide to use Unilever during their research process:
The main site for Unilever Sustainable Living is here.
The launch of the plan is well covered in this news article
Below are a series of supporting videos produced by Unilever which explain the plan in more detail. Some excellent lesson resources here.
Explaining the role of sustainability in the Value Chain
Unilever’s Sustainable Business Story
Unilever’s strategy for sourcing sustainable tea:
Unilever World Food Programme Partnership
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